Chopard1 / 5Chopard is a Geneva-based, family-owned house that combines high jewellery with fine watchmaking. On the jewellery side, the Happy Diamonds and Happy Hearts collections are known for freely moving diamonds set between two sapphire crystals, while Ice Cube offers geometric gold designs, and high jewellery pieces are associated with red-carpet appearances. Its watch range spans the integrated-bracelet Alpine Eagle, the Happy Sport and the Mille Miglia chronographs connected with classic car rallies, while the L.U.C collection showcases in-house haute horlogerie movements. Chopard has publicised its commitment to ethically sourced gold across its jewellery and watches. The brand sells through its own boutiques and website and selected authorised retailers. Buyers are typically seeking luxury pieces with a balance of glamour and craftsmanship. Prices are high, and many designs feature diamonds, so asking for gemstone details and warranty terms is advisable before buying.
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