| Service Types | Peer-to-peer car rental marketplace: daily, monthly and extended rentals from local hosts; delivery, airport pickup and remote unlock depending on host | Car rental (neighbourhood and airport), truck rental, luxury rental, car sharing, vanpooling, vehicle subscription, retail car sales, fleet management | — | — |
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| Network & Coverage | US, Canada (most provinces), UK, Australia and France; airport pickups at 100+ US and Canadian airports; about 360,000 active listings (March 2024) | Group network of nearly 9,500 staffed neighbourhood and airport locations in 90+ countries and territories via subsidiaries and franchisees (FY2023) | — | — |
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| Vehicle Range | Cars, SUVs, minivans, vans, cargo vans, trucks, EVs, convertibles, sports, classic, exotic and luxury cars | Economy to full-size cars, SUVs, minivans, cargo vans, pickup trucks; moving trucks and luxury cars via specialty lines | — | — |
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| Loyalty Programme | — | Enterprise Plus (free, 21+): 1 point per US$1 on direct bookings; free rental days from 600 points; Silver, Gold and Platinum tiers with bonus points and upgrades | — | — |
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| Cancellation Policy | Free cancellation up to 24h before trip start (1h after booking if booked within 24h); later cancellations refunded minus about one day's cost (half a day for trips of 2 days or less); non-refundable trips have 24h grace period | Pay-later bookings: no cancellation fee. US prepaid: US$50 fee if cancelled 24h+ before pickup, US$100 within 24h or no-show; Canada CA$65/CA$135; Europe prepaid non-refundable within 24h | — | — |
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| Minimum Renter Age | US: 18; France: 18 with 2+ years licence; UK: 21; Australia: 21; Canada: 23; young driver fee may apply | US: 21 (18 in Michigan and New York; 18 for US government employees on orders); under-25 fee averages about US$25/day and varies by location | — | — |
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| Protection & Insurance Options | US guest plans: Premier, Standard, Minimum; every trip includes third-party liability under a Travelers policy (secondary, up to state minimums); 24/7 support and roadside assistance | US: Damage Waiver, Supplemental Liability Protection, Personal Effects Coverage, Roadside Assistance Protection; products vary by country | — | — |
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| Booking Channels | Turo website and app; check-in, check-out, host chat and licence upload in app | Website, Enterprise mobile app, branch counters, third-party travel sites (third-party bookings do not earn Enterprise Plus points) | — | — |
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| Parent Company | Turo Inc., privately held; IAC holds about 31%; founded 2009 as RelayRides, renamed Turo 2015 | Enterprise Holdings (Enterprise Mobility), privately held by the Taylor family; sister brands National Car Rental and Alamo | — | — |
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| Headquarters | San Francisco, California, US | St. Louis, Missouri, US | — | — |
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