| Service Types | Car rental focused on business travellers; Emerald Aisle self-select service at major airports | Car rental (neighbourhood and airport), truck rental, luxury rental, car sharing, vanpooling, vehicle subscription, retail car sales, fleet management | — | — |
|---|
| Network & Coverage | US and Canada plus global destinations; Priority Service in Europe, Latin America and the Caribbean | Group network of nearly 9,500 staffed neighbourhood and airport locations in 90+ countries and territories via subsidiaries and franchisees (FY2023) | — | — |
|---|
| Vehicle Range | Midsize to fullsize and luxury cars, SUVs, Premier Selection vehicles | Economy to full-size cars, SUVs, minivans, cargo vans, pickup trucks; moving trucks and luxury cars via specialty lines | — | — |
|---|
| Loyalty Programme | Emerald Club: 1 credit per rental, free day at 7 credits; Executive (12 rentals or 40 days/yr) and Executive Elite (25 rentals or 85 days/yr) tiers; no second-driver fees | Enterprise Plus (free, 21+): 1 point per US$1 on direct bookings; free rental days from 600 points; Silver, Gold and Platinum tiers with bonus points and upgrades | — | — |
|---|
| Cancellation Policy | Cancel online or via Emerald Club account; fees depend on reservation terms | Pay-later bookings: no cancellation fee. US prepaid: US$50 fee if cancelled 24h+ before pickup, US$100 within 24h or no-show; Canada CA$65/CA$135; Europe prepaid non-refundable within 24h | — | — |
|---|
| Minimum Renter Age | US & Canada: 21 (18 in Michigan and New York); under-25 surcharge averages about US$25/day; waived for government/military travel on orders | US: 21 (18 in Michigan and New York; 18 for US government employees on orders); under-25 fee averages about US$25/day and varies by location | — | — |
|---|
| Protection & Insurance Options | Loss Damage Waiver, Supplemental Liability Protection, Personal Effects Coverage, Roadside Assistance Plus | US: Damage Waiver, Supplemental Liability Protection, Personal Effects Coverage, Roadside Assistance Protection; products vary by country | — | — |
|---|
| Booking Channels | Website, National mobile app, airport counters | Website, Enterprise mobile app, branch counters, third-party travel sites (third-party bookings do not earn Enterprise Plus points) | — | — |
|---|
| Parent Company | Enterprise Holdings (sister brands Enterprise and Alamo) | Enterprise Holdings (Enterprise Mobility), privately held by the Taylor family; sister brands National Car Rental and Alamo | — | — |
|---|
| Headquarters | Clayton, Missouri, US; founded 1947 | St. Louis, Missouri, US | — | — |
|---|
| Emerald Aisle | US & Canada: members choose any Midsize-or-larger car and pay the Midsize rate; Executive members pick from the Executive Area | — | — | — |
|---|