| Signature Product Lines | Cloudmonster, Cloud, Cloudnova, Cloudsurfer, Cloudswift, Cloud X, Cloudboom racing shoes, THE ROGER tennis/lifestyle line | HeatGear, ColdGear (incl. NEOLAST), Curry Brand, Project Rock | — | — |
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| Product Categories | Running and training shoes, performance apparel, accessories; men's, women's and kids' | Base layers, training apparel, team uniforms, athletic footwear, accessories; men's, women's and kids' | — | — |
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| Sports & Activities | Road and trail running, marathon, tennis, training and gym, hiking and outdoor, soccer, lifestyle | Training and fitness, American football, basketball, baseball, soccer, golf, hunting, hockey | — | — |
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| Performance Technologies | CloudTec patented cushioning (activated on landing), Speedboard midsole plate; developed at the On Lab in Zurich | HeatGear (keeps you cool), ColdGear (keeps you warm), moisture-wicking synthetic fabrics | — | — |
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| Size Range | — | Not verified | — | — |
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| Price Positioning | — | Mid-range | — | — |
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| Returns Policy | Not verified | US: free returns; return window not verified | — | — |
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| Shipping | — | US: free standard shipping on orders of $75 or more | — | — |
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| Membership / Loyalty Programme | Free On membership via account sign-up; refer-a-friend and community discounts (US) | Armour Access membership with members-only products (US) | — | — |
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| Headquarters | Zurich, Switzerland (founded 2010) | Baltimore, Maryland, USA (founded 1996) | — | — |
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| Sustainability Initiatives | Products engineered for circularity using preferred materials; CleanCloud initiative; annual On Impact Progress Report | — | — | — |
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| Key Athletes & Partners | Roger Federer (shareholder and THE ROGER line), Iga Świątek, Ben Shelton, Hellen Obiri, On Athletics Club | — | — | — |
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