| Product Categories | Makeup (face, cheek, eyes, lips), skincare, fragrance, gifts | Makeup, skincare, hair care, fragrance, bath & body, wellness, men's care, tools & brushes; 25,000+ products | — | — |
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| Loyalty Programme | Charlotte's Darlings Loyalty Club (rewards and benefits); US: free delivery and returns over $50 | US: Ulta Beauty Rewards, free Member tier (1 pt/$1), Platinum at $500/yr (1.25 pts/$1), Diamond at $1,200/yr (1.5 pts/$1); points redeemable for products and services | — | — |
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| Returns Policy | — | US: refund to original payment within 30 days; days 31–60 merchandise credit only; proof of purchase (or system lookup) and government ID required | — | — |
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| Price Positioning | Luxury; US: Airbrush Flawless Foundation $52, Matte Revolution lipstick $37, Magic Cream 50 ml $105 | Mixes drugstore (mass) and high-end (prestige) cosmetics, skincare and fragrance in one store | — | — |
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| Where to Buy | charlottetilbury.com, own stores (London Covent Garden flagship), Selfridges, Sephora; Australia & NZ: MECCA | About 1,400+ stores across all 50 US states and ulta.com; first international store in Kuwait (2025) and a Mexico joint venture with Axo; Ulta Beauty at Target shops ended August 2026 | — | — |
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| Parent Company | Puig (majority stake since 2020) | Ulta Beauty, Inc. (publicly traded, Nasdaq: ULTA) | — | — |
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| Founded | 2013, London, by makeup artist Charlotte Tilbury | 1990; headquartered in Bolingbrook, Illinois, US | — | — |
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| Salon Services | — | US: The Salon at Ulta Beauty offers hair, waxing & brow, skin, makeup & lash application and ear piercing services in store | — | — |
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| Shipping | — | US: standard shipping $6.95 unless a free-shipping promotion applies; promotions limited to the contiguous US; same-day delivery and store pickup offered | — | — |
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| Signature Products | Pillow Talk range, Charlotte's Magic Cream, Airbrush Flawless (foundation, setting spray, powder), Hollywood Flawless Filter, Matte Revolution lipstick | — | — | — |
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| Shade Range | Complexion lines (Airbrush Flawless, Beautiful Skin, Hollywood Flawless Filter) span fair to deep shades; counts vary by product | — | — | — |
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| Cruelty-Free Status | Not certified by Leaping Bunny or PETA; third-party trackers rate it a grey area; not vegan overall | — | — | — |
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| Refill Options | Refills for selected products, e.g. Charlotte's Magic Cream | — | — | — |
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