| Footwear Types | Running shoes, football boots, lifestyle and terrace sneakers, basketball shoes | Running shoes, lifestyle sneakers, trail shoes, training shoes | — | — |
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| Intended Activities | Road running and racing, football, everyday and street wear | Road and trail running, gym training, everyday wear | — | — |
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| Signature Models | Samba, Superstar, Stan Smith, Predator (football), Adizero Adios Pro (racing) | 990 series (made in US and UK), Fresh Foam 1080 | — | — |
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| Cushioning & Comfort Technologies | Light BOOST (daily training), Lightstrike Pro (racing and fast sessions, with carbon or composite rods on some models), Dreamstrike+ (easy and recovery runs) | Fresh Foam cushioning (e.g. 1080), FuelCell performance foam (highest energy return of NB foams) | — | — |
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| Notable Collaborations | Y-3 (Yohji Yamamoto), Stella McCartney, Pharrell Williams, Bad Bunny, Oasis 'Original Forever' (2025) | — | — | — |
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| Returns Policy | US: 30-day return window for most items; terms vary by country | US: 45 days from shipment or store purchase, items in new condition; online returns free for members, US$5 restocking fee for non-members | — | — |
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| Sustainability Initiatives | Recycled polyester 99% of polyester used (2025); 60% of product and packaging materials recycled or sustainably sourced; 100% certified cotton; consumer repair service piloted | — | — | — |
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| Headquarters | Herzogenaurach, Bavaria, Germany | Boston, Massachusetts, US | — | — |
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| Parent Company | adidas AG (publicly listed) | Privately held (New Balance Athletics, Inc.) | — | — |
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| Width Options | — | Wider-than-usual width range, including very narrow and very wide fittings on many styles; Trackster (1960) was an early multi-width running shoe | — | — |
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| Manufacturing | — | Factories in the US and the UK (Flimby, England) alongside overseas production | — | — |
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