Choice Hotels

Choice Hotels is a franchisor focused on economy and midscale hotels, mainly in North America, with brands including Comfort, Quality Inn, Sleep Inn, Clarion, Econo Lodge and Rodeway Inn, the upscale Cambria and the Ascend Hotel Collection of independent-style properties. It also owns the Radisson hotel brands in the Americas and extended-stay brands such as WoodSpring Suites. Choice Privileges is the loyalty programme, with points redeemable across the portfolio and through partner programmes. The emphasis on value makes Choice a frequent pick for road trips and practical stays near highways and airports, and many brands include free breakfast. Because hotels are independently franchised, quality and renovation levels vary widely. Buyers should read recent reviews for the specific property, compare brand tiers, and check whether the rate is refundable and what is included.