| Signature Product Lines | W, Wishful (wedding: haldi, mehndi, sangeet, bridesmaid), Folksong; sister labels Aurelia and Elleven | Curated Indian designer labels; site cites 1,500+ designers and 1M+ styles | — | — |
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| Clothing Types | Kurta sets (Anarkali, A-line, sharara, co-ords), kurtas, dresses, gowns, sarees, jumpsuits, lehengas, tops, dupattas; leggings, palazzos, salwars, skirts | Women's, men's and kids' designer wear incl. lehengas, sarees, kurta sets, sherwanis; plus jewellery, accessories and decor | — | — |
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| Target Audience | Women | Women, men, kids | — | — |
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| Occasions | Everyday, light and heavy festive, party, wedding | Wedding, festive and everyday wear | — | — |
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| Sales Channels | Brand stores (store locator), wforwoman.com (India), shopforw.com (international) | Website, app and stores in Mumbai (Bandra, Juhu, Altamount Road) and Delhi (Crescent Mall, Gallery Mall, South Extension) | — | — |
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| International Shipping | India site ships within India (free shipping on all orders); international via shopforw.com with free shipping on orders above US$200 | Ships to 200 countries; flat fee on smaller orders, e.g. US US$20 up to US$199, UK £18 up to £178; prices exclude import duties (DDU) | — | — |
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| Returns Policy | India: free returns within 7 days of delivery | India: 2 days from delivery; international: 3 days (7 days for Diamond members); handling fee applies; customised items, jewellery, blouses non-returnable | — | — |
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| Parent Company | Aditya Birla Fashion and Retail (TCNS Clothing merged into ABFRL, 2024) | Aza Fashions Pvt Ltd | — | — |
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| Sizing & Customisation | Mostly XS–3XL (some numeric 6–18); plus-size kurtas, suit sets and bottoms; varies by product | XS to plus sizes; select garments customisable to body measurements (extra charge, non-returnable) | — | — |
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| Price Positioning | — | Luxury / designer multi-brand | — | — |
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