| Cruise Style | British-style mainstream cruising for the UK market, sailing mainly from Southampton | Mainstream, casual large-ship cruising from many US homeports | — | — |
|---|
| Target Audience | — | Families and value-minded travellers; kids clubs Camp Ocean (2-11), Circle C (12-14), Club O2 (15-17); adults-only Serenity Retreat on select ships | — | — |
|---|
| Fleet | 7 ships: Arvia, Iona, Britannia, Azura, Ventura, Aurora, Arcadia; Queen Anne planned to transfer from Cunard in 2029 | 29 ships (Mar 2025); classes incl. Excel (Mardi Gras, Carnival Celebration, Carnival Jubilee), Vista, Dream, Conquest, Spirit; Carnival Festivale (2027) and Tropicale (2028) on order | — | — |
|---|
| Destinations | Norwegian Fjords, Mediterranean, Caribbean, Canary Islands; short break cruises | Caribbean, Bahamas, Mexico, Alaska and more from US ports incl. Miami, Port Canaveral, Galveston, Long Beach, New York, Baltimore, Seattle; Australia from Sydney and Brisbane; seasonal Europe | — | — |
|---|
| Price Positioning | Mainstream; UK short breaks advertised from GBP 299 per person (two sharing, lowest cabin grade) | Mainstream, value-oriented | — | — |
|---|
| What's Included | UK: accommodation, dining, entertainment and activities; flights on fly-cruise holidays | Main dining room, Lido Marketplace buffet, Guy's Burger Joint, BlueIguana Cantina, pizzeria, basic non-alcoholic drinks, shows, WaterWorks and SportSquare; alcohol, soda, specialty dining, Wi-Fi extra | — | — |
|---|
| Onboard Highlights | — | WaterWorks aqua parks, SportSquare, Dive-In Movies, comedy and live music; BOLT roller coaster and IMAX on select ships (extra cost); Seuss at Sea on select ships | — | — |
|---|
| Gratuities | Not verified | Automatic US$17 per person per day (standard cabins), US$19 in suites (as of Oct 2026) | — | — |
|---|
| Loyalty Programme | Peninsular Club; 6 tiers, top tier Ligurian | Carnival Rewards (replaced VIFP Club on 1 Sep 2026): 3 points per US$1 eligible spend; tiers Red, Gold, Platinum, Diamond | — | — |
|---|
| Private Destinations | — | Celebration Key (Grand Bahama, opened July 2025), RelaxAway at Half Moon Cay (Bahamas), Isla Tropicale (Honduras) | — | — |
|---|
| Optional Packages | — | Cheers! drinks package (max 15 alcoholic drinks per 24 hours), Cheers Zero Proof, Bottomless Bubbles soda package | — | — |
|---|
| Parent Company | Carnival Corporation & plc (operated by Carnival UK) | Carnival Corporation & plc | — | — |
|---|
| Founded | 1977; headquarters Southampton, UK | 1972; headquarters Doral, Florida, USA | — | — |
|---|
