| Product Categories | Skincare (cleansers, toners, serums, moisturisers, eye care), men's skincare, body care | Skincare, makeup, fragrance; gift sets | — | — |
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| Loyalty Programme | — | US: Estée E-List, points and rewards; 15% off one order on joining | — | — |
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| Price Positioning | — | Prestige | — | — |
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| Where to Buy | Kiehl's stores worldwide (about 400 as of 2015), kiehls.com, department stores, airport and independent stockists | — | — | — |
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| Parent Company | L'Oréal Group (acquired 2000) | The Estée Lauder Companies | — | — |
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| Founded | 1851, as an apothecary in New York's East Village | 1946, New York City, by Estée Lauder | — | — |
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| Signature Products | Ultra Facial Cream with Squalane, Calendula Herbal-Extract Toner, Creme de Corps body lotion, Super Multi-Corrective Cream, Facial Fuel for men, vitamin C and retinol serums | Advanced Night Repair serum, Double Wear foundation, Revitalizing Supreme+, Perfectionist, Futurist, Pure Color; fragrances Beautiful, Youth-Dew, Pleasures, White Linen | — | — |
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| Key Ingredients & Technologies | Squalane, calendula, vitamin C, retinol, ceramides, peptides, cocoa butter; brand states 100% paraben-free | — | — | — |
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| Shade Range | — | Not verified | — | — |
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| Skin Concerns Addressed | Hydration, dark spots, dark circles, fine lines and wrinkles (retinol, Super Multi-Corrective); formulas marketed for all skin types | Ageing and firmness (Revitalizing Supreme+, Perfectionist, Advanced Night Repair), hydration (Nutritious, DayWear), multi-effect (Resilience) | — | — |
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| Cruelty-Free Status | Not regarded as cruelty-free by third-party trackers; parent L'Oréal states no animal testing since 1989 except where authorities test | — | — | — |
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| Luxury Sub-Lines | — | Re-Nutriv (luxury skincare and makeup), AERIN | — | — |
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| Shipping & Returns | — | US: free standard shipping on orders $50+ and free returns on esteelauder.com | — | — |
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| Sustainability Initiatives | Brand cites sustainable packaging efforts | — | — | — |
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