| Product Categories | Skincare (face and body cleansers, moisturisers, serums, sunscreens, eye creams, makeup removers, ointments, baby care) and hair care | Makeup, skincare, fragrance, hair care, bath & body, tools and accessories across third-party brands and own label | — | — |
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| Brands Carried | — | Roughly 300+ third-party beauty brands (assortment varies by country) plus own-label Sephora Collection (makeup, skincare, tools, accessories) | — | — |
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| Loyalty Programme | — | US & Canada: Beauty Insider, free Insider tier, VIB from $350 and Rouge from $1,000 spend per calendar year; 1 point per $1 spent. Programme terms differ in other countries | — | — |
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| Returns Policy | — | US: returns within 30 days in most cases for refund to original payment; new or gently used items with proof of purchase; gift cards and some kits final sale. Varies by country | — | — |
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| Clean & Sustainability Labels | — | Clean at Sephora seal (formulated without selected ingredients) and Planet Aware seal (brands with environmental commitments); US site | — | — |
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| Price Positioning | Mass-market (drugstore) skincare | Selective (prestige) beauty retail; own-label Sephora Collection sits at lower price points | — | — |
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| Where to Buy | — | 2,600+ Sephora stores in about 35 countries, sephora.com and regional sites/apps; US: Sephora at Kohl's shop-in-shops in 1,000+ Kohl's stores | — | — |
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| Parent Company | L'Oréal Group (acquired from Valeant/Bausch Health in 2017) | LVMH (acquired 1997) | — | — |
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| Founded | 2005 | 1969, Limoges, France; headquartered in Neuilly-sur-Seine, France | — | — |
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| Signature Products | Moisturizing Cream, Hydrating Hyaluronic Acid Water Gel, Skin Renewing serums, Invisible Mineral Sunscreen SPF 50 | — | — | — |
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| Key Ingredients & Technologies | 3 essential ceramides in formulas, hyaluronic acid, MVE delivery technology; Moisturizing Cream contains ceramides, glycerin and petrolatum | — | — | — |
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| Skin Concerns Addressed | Acne, signs of ageing, eczema, psoriasis, itchy, cracked or chafed skin, rough and bumpy skin, diabetic dry skin | — | — | — |
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| Cruelty-Free Status | Not regarded as cruelty-free by third-party trackers; parent L'Oréal states no animal testing since 1989 except where authorities test | — | — | — |
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| Fragrance-Free Options | Fragrance-free formulas listed as a product feature; developed with dermatologists for all skin types | — | — | — |
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